----------------- ---------------------- --------------------- ------------------
Manchester City chief executive Garry Cook hit back at critics of the Blues' incredible transfer spending spree as owner Sheikh Mansour pumped another £80m into the club.
City spent over £100m this summer bringing in David Silva, James Milner, Mario Balotelli, Yaya Toure and Jerome Boateng.
But Cook said: "Critics only have their own perspective. They're not at the football club. They haven't been part of the planning or the long-term financial strategies.
"People think we choose players from the fantasy football league but there was a clear plan for who Roberto wanted to sign."
According to the Guardian, the Sheikh recently purchased 37,547,169 new shares at a cost of £2.12.
And Cook also promised the club have no intention of breaking UEFA's new financial fair-play rules.
Under new regulations enforced by European football's governing body from next season, no club should make an aggregate loss of more than 45million euros (about £39million) over the three seasons from 2011-12, or it will face being excluded from European competition.
Earlier this month City announced losses of £121million for the 12 months up to May 31, 2010, up from £92.5million for the previous year.
But Cook stressed the club do not plan to fall foul of the new rules, so will not head into the next transfer windows with the same "intensity".
He added: "Clearly our intention is to comply.
"Our two-year plan was to take a budget and build a competency to compete at the highest level, not forgetting the need for succession planning in every position.
"We are pleased with how that worked, and will not be signing players to the same level of intensity in the next transfer windows.
"Financial fair play is on our conscience. We talk about it at every board meeting, and it's part of our long-term plan."
This post has been edited by nikato-nikato on 26 Oct 2010, 22:34